What digital marketing actually costs in Siliguri

    Almost every agency in North Bengal hides this behind a contact form. Here is the honest version. Our retainers start at Rs 6,990 a month, ad spend is always separate and paid from your own account, and the exact figure for your business is written down before any work begins.

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    The three retainer levels, and what sits inside each

    Only the entry level carries a fixed published figure, because it is a fixed scope. The other two change with your category and city count, so quoting a number here without seeing your business would be a guess.

    Launch

    From Rs 6,990 / month

    New and small businesses in Siliguri, single location

    • Google Business Profile setup and weekly optimisation
    • Local SEO on a focused keyword set
    • On-page and technical clean-up of your existing site
    • Social posts with design
    • Lead capture and WhatsApp routing
    • Monthly report and review call

    Growth

    Quoted after the audit

    Established Siliguri brands adding paid demand to organic

    • Everything in Launch
    • Wider SEO programme with a content calendar
    • Google Ads and Meta Ads management
    • Landing pages built and tested
    • GA4, call tracking and conversion tracking
    • Review acquisition and reputation monitoring

    Scale

    Quoted after the audit

    Multi-location, D2C and national brands

    • Everything in Growth
    • Multi-city SEO architecture
    • Full-funnel media across Google, Meta and YouTube
    • Creative production sprints
    • CRM workflows and lifecycle email
    • Custom dashboards with weekly reporting

    Websites, CRMs, SaaS builds and apps are separate fixed-scope projects, billed against milestones. The full list lives on the pricing page.

    The five things that actually move the price

    How many channels you run

    One channel done properly beats four done thinly. Most Siliguri businesses start with local SEO and Google Business Profile, then add paid search once the enquiries are being answered well.

    How competitive your category is

    A homestay in Pelling and a real estate developer on Sevoke Road do not need the same effort. Categories with more established competitors need more content and more link work, which costs more time.

    How much creative you need

    Static posts are cheap. Video shoots, product photography and ad film cost more because someone has to be on location with a camera.

    Whether you already have a website

    If the site is slow, unindexed or has no enquiry path, no amount of traffic converts. A rebuild is a one-time project cost separate from the monthly retainer.

    Ad spend, which is never our fee

    Management fees and media spend are separate. Your ad budget is paid directly to Google or Meta from your own account, so you keep full ownership and can see every rupee.

    Cost questions Siliguri business owners ask

    How much does digital marketing cost in Siliguri per month?

    Uddhavo retainers start at Rs 6,990 a month for a single-location Siliguri business covering Google Business Profile, local SEO and basic social. Larger scopes with paid media, content and creative production are quoted in writing after a free audit, so you see the exact figure before anything starts.

    Is ad spend included in that fee?

    No. Management fees and media spend are billed separately, and ad spend is paid directly to Google or Meta from your own account. You keep ownership of the ad account and full visibility of the spend.

    What is a realistic first ad budget for a Siliguri business?

    Start small enough that a bad month does not hurt and large enough to gather data, then scale on what produces enquiries. We set the number together on the audit call based on your category, your average order value and how many enquiries your team can actually handle in a week.

    Is there a lock-in contract?

    We work on a three-month initial term because SEO and paid media need that long to produce reliable signal. After that it runs month to month with a 30-day notice period.

    Why do agencies in Siliguri quote such different prices?

    Because the word package means nothing on its own. Ask any agency for the deliverable list, who does the work, how many hours it takes and what number you will be judged on. Two quotes that look far apart usually turn out to be very different amounts of work.

    Do you charge extra for reports or review calls?

    No. A written activity log, ranking and lead movement and a live review call are part of every retainer, not an add-on.

    What does a website cost separately?

    Websites, CRMs, apps and other builds are fixed-scope projects billed against milestones, quoted per project after we agree the page count and features. They are not folded into the monthly retainer.

    Still comparing options? Read how to choose a digital marketing agency in Siliguri, or look at what each service involves: SEO, Google Ads, social media and advertising.