Paid MediaSocial Media Marketing

    Social Media Marketing that Builds Brand and Revenue

    We run social as a brand-and-performance engine, content systems, community, paid amplification and creator collaborations engineered against pipeline, not vanity likes.

    Last updated · Reviewed by Manashi Majumder, Founder

    What does a social media marketing agency do, and what do you get with Uddhavo?

    A social media marketing agency plans, executes and measures social media marketing work on your behalf. Uddhavo scopes each social media marketing engagement around a single outcome, qualified enquiries, assigns a named specialist, and reports monthly on leads and revenue. Clients keep full ownership of every account, asset and dataset created.

    Key facts

    Agency
    Uddhavo Digital Marketing Agency
    Founded by
    Manashi Majumder, founder and lead strategist
    Head office
    CR Das Sarani, Hakimpara, Siliguri, West Bengal 734001, India
    Contact
    +91 78668 16913 · business@uddhavo.in
    Google rating
    4.6 out of 5 from 11 Google reviews (verified Business Profile, Siliguri)
    Service
    Social Media Marketing
    Typical engagement
    Monthly social media marketing retainer or fixed-scope project, reviewed every 90 days
    First deliverable
    Free audit of your current social media marketing setup plus a 90-day roadmap
    Services
    SEO, local SEO, Google Ads, Meta Ads, social media marketing, website and app development, branding and AI marketing automation
    Areas served
    Siliguri, Jalpaiguri, Darjeeling, Kalimpong, Gangtok, Bagdogra, the Dooars, Kolkata and pan-India
    Engagement model
    Monthly retainers and fixed-scope projects, no lock-in, client keeps account ownership
    Reporting
    Monthly plain-English reports on enquiries, calls and revenue, not impressions

    People also ask

    How much does social media marketing cost in India?

    Social Media Marketing in India is priced by scope: the number of pages, campaigns, markets and creatives involved. Uddhavo quotes a fixed monthly fee after a free audit, keeps media spend separate from the fee, and publishes package scopes so you can compare like for like.

    How long does social media marketing take to work?

    Most social media marketing programmes show early signal in the first 30 to 60 days, tracking setup, quick technical wins and first campaign data, with compounding results from month three onward once the measurement and creative feedback loop is running.

    What is included in Uddhavo's social media marketing service?

    Strategy, execution, measurement and monthly reporting are all included: an audit, a documented 90-day plan, hands-on delivery by a named specialist, conversion tracking, and a plain-English monthly report tied to enquiries, calls and revenue.

    Which businesses should invest in social media marketing?

    Social Media Marketing suits businesses with a repeatable offer and the capacity to handle more enquiries, hospitality, healthcare, education, real estate, retail, D2C and B2B manufacturing. If demand already exists in search or social, social media marketing makes that demand measurable.

    Do I keep ownership of my accounts and data?

    Yes. Every ad account, analytics property, Business Profile, domain and content asset created during a social media marketing engagement is created in your name and stays with you if the engagement ends.

    How do I start a social media marketing project with Uddhavo?

    Book a free 30-minute call or email business@uddhavo.in. Uddhavo audits your current social media marketing setup, shares what is working and what is wasted, and returns a scoped proposal with deliverables, timelines and the metric each will move.

    Searches this page answers

    • social media marketing agency in India
    • best social media marketing agency
    • social media marketing company in Siliguri
    • social media marketing services in Kolkata
    • social media marketing services near me
    • social media marketing agency pricing India
    • top social media marketing consultants India

    Social is a brand channel and a revenue channel, most agencies pick one and lose both

    Most social media work falls into one of two traps: posting pretty content with no commercial direction, or pumping out conversion-bait that erodes the brand. The agencies that win do both, they build a distinctive voice and a content cadence that compounds attention, and they layer paid amplification and CRM capture on top to convert that attention into pipeline.

    Uddhavo runs social as a single discipline with two outcomes: brand salience that makes you the obvious choice when buyers are ready, and direct-response systems that capture demand the moment it appears. Strategy, calendar, production, community management and paid, one experienced team, one dashboard, one revenue number.

    How we approach social media

    Platform-native, not platform-agnostic. Instagram Reels, LinkedIn thought leadership, YouTube Shorts and X-style commentary all reward different formats. We design for each surface, not against a generic content calendar.

    Distinctive creative > more creative. One scroll-stopping piece beats ten safe ones. Our content systems are built to ship fewer, better assets, with the production discipline to publish weekly without quality drift.

    What's included in our Social Media Marketing engagement

    A experienced social media marketing programme, run as a discipline, not a deliverable list.

    Channel strategy

    Audience, positioning, content pillars and platform mix mapped to commercial goals.

    Content production

    Reels, carousels, statics, short-form video, photography, produced in monthly sprints.

    Community & moderation

    Comments, DMs, crisis flags and engagement playbooks. Owned by a real human, not a bot.

    Paid social amplification

    Boosted posts, dark-post testing and full conversion campaigns layered on top.

    Creator collaborations

    Briefs, contracts and asset rights for influencer and creator partnerships.

    Analytics & reporting

    Live dashboard pulling reach, engagement, CPL and revenue attribution, reviewed weekly.

    Our process

    01

    Discover

    Deep-dive audit of your category, audience and current social media marketing performance. Output: a prioritised roadmap with KPI targets.

    02

    Design

    Strategy, creative direction and the operating cadence. Approval, sign-off, and a clear definition of done.

    03

    Deliver

    Weekly sprints. Experienced operators execute; you see the work, the dashboard, and the impact in real time.

    04

    Defend & grow

    Continuous experimentation, refreshes and expansion into adjacent opportunities once the foundation compounds.

    Social Media Marketing for serious categories

    D2C brands

    Hospitality

    Healthcare

    Real estate

    Education

    Fashion & lifestyle

    B2B SaaS

    Local services

    Illustrative case study

    D2C lifestyle brand losing share to faster-moving competitors

    Challenge

    Posting daily but stagnant: no community, no commercial pull, paid social was unprofitable. Founder convinced 'social doesn't work for us.'

    Strategy

    Rebuilt content system around 3 distinctive pillars, shifted to weekly Reels + monthly creator drops, layered conversion campaigns on top of the best-performing organic.

    Results

    • Organic reach +480% in 6 months
    • Paid social ROAS from 1.1× to 3.7×
    • Branded search +94% as a halo effect
    • Saved a customer acquisition channel the founder was about to switch off

    Illustrative case study representing typical outcomes for similar engagements. Specific client names withheld for confidentiality.

    How we price social media marketing engagements

    Every social media marketing engagement is scoped to the outcome you need, not a package off a rate card. We share a transparent investment band on our first call once we understand the work.

    Most clients start with a 90-day sprint, then graduate to a retainer once the operating rhythm is proven and the KPIs are moving.

    Clients we work with

    Brands that grow with us

    Ashika Group logo
    Ashika Group
    Turopia logo
    Turopia
    Anotek logo
    Anotek
    Pioneer Property logo
    Pioneer Property
    Srijan Realty logo
    Srijan Realty
    Berger logo
    Berger
    Wow! Momo logo
    Wow! Momo
    Ashika Group logo
    Ashika Group
    Turopia logo
    Turopia
    Anotek logo
    Anotek
    Pioneer Property logo
    Pioneer Property
    Srijan Realty logo
    Srijan Realty
    Berger logo
    Berger
    Wow! Momo logo
    Wow! Momo
    Ashika Group logo
    Ashika Group
    Turopia logo
    Turopia
    Anotek logo
    Anotek
    Pioneer Property logo
    Pioneer Property
    Srijan Realty logo
    Srijan Realty
    Berger logo
    Berger
    Wow! Momo logo
    Wow! Momo

    Brands our team has worked on in previous agency and in-house roles

    Shown as team experience, not as Uddhavo client engagements.

    CRED logo
    CRED
    ACKO logo
    ACKO
    Slice logo
    Slice
    Intuit logo
    Intuit
    Stripe logo
    Stripe
    CRED logo
    CRED
    ACKO logo
    ACKO
    Slice logo
    Slice
    Intuit logo
    Intuit
    Stripe logo
    Stripe
    CRED logo
    CRED
    ACKO logo
    ACKO
    Slice logo
    Slice
    Intuit logo
    Intuit
    Stripe logo
    Stripe

    Clients we deliver search, performance media, web and automation work for, plus brands our team worked on before Uddhavo, listed separately. See the case studies.

    Manashi Majumder, Founder & CEO of Uddhavo Digital Marketing Agency, Siliguri

    Who leads this work

    Led by Manashi Majumder, Founder & CEO of Uddhavo

    Every engagement is scoped and reviewed by Manashi Majumder, who founded Uddhavo in Siliguri to give Indian businesses the kind of search, performance and web execution usually reserved for metro budgets. She has led digital programmes for 150+ brands across healthcare, hospitality, education, real estate, retail and D2C, and still sits on strategy calls herself.

    That means the person setting your strategy is the same person accountable for the numbers in your monthly review. No pitch team handing you to juniors after signature.

    Read Manashi's full profile on About → Founder

    Real results we have delivered

    North Bengal hospitality group, local SEO, GBP & performance media

    Four properties paying more to OTAs than to their own marketing. We rebuilt every Google Business Profile, added intent-specific landing pages, re-platformed the booking journey and layered paid media on the organic gains.

    • +312% organic sessions in 9 months
    • 4.1× direct booking revenue year on year
    • −28 points OTA dependency
    • Top-3 Map Pack across all four properties

    North Bengal education institute, Google Ads, web & lifecycle

    Inconsistent lead flow and no lifecycle messaging. We restructured Google Ads around high-intent local search, built course-specific landing pages and deployed a lead-to-enrolled WhatsApp and email sequence.

    • −42% cost per qualified lead
    • +138% counselling show-up rate
    • 3.6× enrolments versus the previous batch
    • 100% of cohorts filled across two intakes

    View all case studies →

    What clients say

    Uddhavo rebuilt our digital presence from scratch, website, SEO, Google Ads, the lot. Direct bookings are up 3.4× and we finally stopped depending on OTAs for every reservation.
    Arnab SenFounder, Himalayan Trails Hospitality, Siliguri
    Three months in and we had to expand our reception team. The lead quality from their local SEO and Meta Ads work is genuinely the best we've seen.
    Dr. Priya MukherjeeMarketing Head, Northland Medicare, Siliguri
    Walk-ins from Google searches doubled in six months. Footfall during Dhanteras was our best ever. Local SEO done right.
    Nitin BansalDirector, Bansal Jewellers, Siliguri

    Read all client testimonials →

    Frequently asked questions

    Which platforms should we be on?+

    Whichever ones your buyers spend attention on, and where your category can produce native-feeling content. Usually two or three, run well, beats six run badly.

    How often should we post?+

    Cadence follows quality. We target a sustainable weekly volume per platform that you can defend for 12 months, not a sprint you'll burn out on.

    Do you handle paid social too?+

    Yes. Organic and paid run together, paid amplifies the organic that already proves it works, which is dramatically more efficient.

    Will you produce the content too?+

    Yes. Strategy, copy, design and video production are in-house or run by proven partners we trust. We're not a 'we'll wait for your assets' agency.

    How do you measure success?+

    Reach, engagement, CPL, branded search lift and revenue attribution. Likes alone are a vanity metric.

    Can you manage community and DMs?+

    Yes, including escalation paths for sensitive conversations. Real humans on real keyboards.

    How long before social media marketing starts showing results?+

    Paid channels produce measurable data inside 2–4 weeks. Organic and content-led social media marketing work usually shows meaningful movement in 60–90 days and compounds from there, reviewed in weekly stand-ups.

    How do you report on social media marketing performance?+

    A live dashboard you can open any day, plus a weekly stand-up and a monthly review. We report on leads, calls, bookings and revenue for your social media marketing work, not impressions.

    What is the first step to start social media marketing?+

    A free 30-minute strategy call. We audit your current position, show you where enquiries are leaking, and hand over a 90-day roadmap before you commit to anything.

    Do you handle social media marketing for small businesses?+

    Yes. A large share of our 150+ clients are owner-run businesses. We start with a narrow, high-intent scope, prove return, then widen, instead of selling a large retainer on day one.

    Ready to run social as a real revenue channel?

    Book a free 30-minute strategy call. We'll audit your current setup and share a 90-day plan, no obligation.

    Social media marketing searches we compete for

    These are the live search phrasings this service already appears for across Siliguri, Darjeeling, Gangtok, Kalimpong, the Dooars and Kolkata. If you searched one of them to get here, this is the page that answers it.

    Live search demand

    Every phrasing below is a real query this page competes for, pulled from Search Console rather than a keyword tool.

    • facebook marketing in siliguri
    • top facebook marketing agency siliguri
    • social media marketing agency in siliguri
    • facebook ad agency in siliguri
    • advertising agency in siliguri
    • instagram marketing agency siliguri

    Get a free audit for your market

    Social Media Marketing services for Indian brands

    As a Social Media Marketing agency, we run search, paid media, social, web and AI systems in-house, so the specialists who plan the work are the ones who execute it.

    Our social media marketing practice serves clients across Siliguri, Jalpaiguri, Darjeeling, Kalimpong, Gangtok, Bagdogra, the Dooars and Kolkata, from single-location businesses to multi-city brands. The same specialist scopes the work, runs it and presents the results.

    You keep ownership of every ad account, analytics property and business profile we touch.

    Searches this page answers

    • Social Media Marketing agency in India
    • Social Media Marketing company in Siliguri
    • Social Media Marketing services in Kolkata
    • best Social Media Marketing agency in North Bengal
    • Social Media Marketing consultants for Indian brands
    • Social Media Marketing experts in Darjeeling and Gangtok
    • professional Social Media Marketing services

    Related pages