From nano-creators to category leaders, we source, brief, contract and measure creator partnerships against business outcomes, not follower counts.
Last updated · Reviewed by Manashi Majumder, Founder
A influencer marketing agency plans, executes and measures influencer marketing work on your behalf. Uddhavo scopes each influencer marketing engagement around a single outcome, qualified enquiries, assigns a named specialist, and reports monthly on leads and revenue. Clients keep full ownership of every account, asset and dataset created.
Influencer Marketing in India is priced by scope: the number of pages, campaigns, markets and creatives involved. Uddhavo quotes a fixed monthly fee after a free audit, keeps media spend separate from the fee, and publishes package scopes so you can compare like for like.
Most influencer marketing programmes show early signal in the first 30 to 60 days, tracking setup, quick technical wins and first campaign data, with compounding results from month three onward once the measurement and creative feedback loop is running.
Strategy, execution, measurement and monthly reporting are all included: an audit, a documented 90-day plan, hands-on delivery by a named specialist, conversion tracking, and a plain-English monthly report tied to enquiries, calls and revenue.
Influencer Marketing suits businesses with a repeatable offer and the capacity to handle more enquiries, hospitality, healthcare, education, real estate, retail, D2C and B2B manufacturing. If demand already exists in search or social, influencer marketing makes that demand measurable.
Yes. Every ad account, analytics property, Business Profile, domain and content asset created during a influencer marketing engagement is created in your name and stays with you if the engagement ends.
Book a free 30-minute call or email business@uddhavo.in. Uddhavo audits your current influencer marketing setup, shares what is working and what is wasted, and returns a scoped proposal with deliverables, timelines and the metric each will move.
The dominant pattern, pick a creator with a big follower count, send a product, hope for posts, produces forgettable content and unmeasurable spend. The campaigns that compound select creators by audience fit and creative range, brief them with commercial clarity, lock content rights for paid amplification, and measure against attributed pipeline.
Uddhavo runs creator partnerships as a system: discovery, vetting, contracts, briefs, production support, content rights, paid whitelisting and attribution. Built for brands that want creator marketing to be an accountable channel, not a PR experiment.
Fit over follower count. A 20k-follower creator whose audience is 80% your target buyer outperforms a 500k generalist almost every time. Our discovery process scores creators on audience fit, content quality and historical engagement honesty.
Whitelisting baked in. Every contract includes usage and paid rights so the content that performs organically gets amplified through your ad account at a fraction of cold-traffic cost.
A experienced influencer marketing programme, run as a discipline, not a deliverable list.
Sourcing, audience analysis, fake-follower screening and shortlisting.
Whitelisting, usage rights, exclusivity windows and deliverable scope, locked in writing.
Detailed but creator-friendly briefs that protect brand without flattening voice.
Optional production days, asset reviews, feedback rounds and approval workflow.
Running winning creator content as paid ads from the creator's handle for compounding ROAS.
Promo codes, UTMs, lift studies and creator-by-creator ROI dashboards.
Deep-dive audit of your category, audience and current influencer marketing performance. Output: a prioritised roadmap with KPI targets.
Strategy, creative direction and the operating cadence. Approval, sign-off, and a clear definition of done.
Weekly sprints. Experienced operators execute; you see the work, the dashboard, and the impact in real time.
Continuous experimentation, refreshes and expansion into adjacent opportunities once the foundation compounds.
D2C brands
Beauty & wellness
Fashion
Food & beverage
Hospitality
Education
Fintech
Tech & SaaS
Beauty D2C brand burning budget on bad creator picks
8 creators activated in Q1; zero attributable revenue, no usable content for paid. Founder ready to cut influencer spend entirely.
Rebuilt discovery against audience-fit scorecard, re-papered contracts with whitelisting rights, briefed for native-feeling testimonials, whitelisted top-3 performers.
Illustrative case study representing typical outcomes for similar engagements. Specific client names withheld for confidentiality.
Every influencer marketing engagement is scoped to the outcome you need, not a package off a rate card. We share a transparent investment band on our first call once we understand the work.
Most clients start with a 90-day sprint, then graduate to a retainer once the operating rhythm is proven and the KPIs are moving.
Brands our team has worked on in previous agency and in-house roles
Shown as team experience, not as Uddhavo client engagements.
Clients we deliver search, performance media, web and automation work for, plus brands our team worked on before Uddhavo, listed separately. See the case studies.
Who leads this work
Every engagement is scoped and reviewed by Manashi Majumder, who founded Uddhavo in Siliguri to give Indian businesses the kind of search, performance and web execution usually reserved for metro budgets. She has led digital programmes for 150+ brands across healthcare, hospitality, education, real estate, retail and D2C, and still sits on strategy calls herself.
That means the person setting your strategy is the same person accountable for the numbers in your monthly review. No pitch team handing you to juniors after signature.
Read Manashi's full profile on About → FounderFour properties paying more to OTAs than to their own marketing. We rebuilt every Google Business Profile, added intent-specific landing pages, re-platformed the booking journey and layered paid media on the organic gains.
Inconsistent lead flow and no lifecycle messaging. We restructured Google Ads around high-intent local search, built course-specific landing pages and deployed a lead-to-enrolled WhatsApp and email sequence.
“Uddhavo rebuilt our digital presence from scratch, website, SEO, Google Ads, the lot. Direct bookings are up 3.4× and we finally stopped depending on OTAs for every reservation.”
“Three months in and we had to expand our reception team. The lead quality from their local SEO and Meta Ads work is genuinely the best we've seen.”
“Walk-ins from Google searches doubled in six months. Footfall during Dhanteras was our best ever. Local SEO done right.”
Usually a portfolio, a few mid-tier for credibility, several nano/micro for reach and authenticity. We size the mix to your category and goals.
Unique discount codes, UTM links, post-purchase surveys and lift studies. Attribution honesty matters more than convenient numbers.
Yes, sourcing, contracts, negotiations, milestone payments and rights management are all part of the engagement.
Yes, when contracts include whitelisting rights, which ours always do. That's where the compounding ROI comes from.
Discovery to live content: typically 3–5 weeks for a first campaign; faster for repeat creators.
Yes, LinkedIn creator partnerships are an underused channel for B2B SaaS and professional services.
Always. Ad accounts, analytics, search console, CRM and any website we build stay in your name. If you ever leave Uddhavo, everything built for your influencer marketing programme stays with you.
Published on our case studies page: a North Bengal hospitality group grew organic sessions 312% in nine months, and an education client cut cost per qualified lead by 42%. We only quote work we have actually done.
Paid channels produce measurable data inside 2–4 weeks. Organic and content-led influencer marketing work usually shows meaningful movement in 60–90 days and compounds from there, reviewed in weekly stand-ups.
A live dashboard you can open any day, plus a weekly stand-up and a monthly review. We report on leads, calls, bookings and revenue for your influencer marketing work, not impressions.
Book a free 30-minute strategy call. We'll audit your current setup and share a 90-day plan, no obligation.
Businesses searching for a reliable Influencer Marketing agency usually arrive after a bad experience, reports without revenue. We start by fixing the measurement, then the marketing.
Our influencer marketing practice serves clients across Siliguri, Jalpaiguri, Darjeeling, Kalimpong, Gangtok, Bagdogra, the Dooars and Kolkata, from single-location businesses to multi-city brands. The same specialist scopes the work, runs it and presents the results.
Every engagement is measured on enquiries, calls and revenue, never impressions.
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